Why does your Business need an Outsourcing Graphics Team Immediately?

There are three responses to any design – Yes, No and Wow! Aim for the third always. This was said by the famous designer Milton Glazer. So, do these words resonate with you as they have with us? Designing has become a very competitive field with millennials. And why not, the market is constantly blazing with advertisements and other marketing gimmicks to keep you at your toes.

To counter these challenges, it is good to have a specialized graphics design team to mesmerize potential customers with conceptual designs and noteworthy logos to be remembered for time immemorial. Of course, these visuals and graphical content needs to be in sync with your overall marketing strategy as your marketing efforts revolves around a good graphical representation of ideas to showcase company brand in the best possible way.

But challenge in having your integrated brand strategy in place is – you need entire team with specialized skill sets. May it be creative graphic designers, content strategist, proofreader and what not… moreover you got to spend on design infrastructure like software, tools, training etc. Sounds expensive?

What if we say that you just need ONE outsourcing partner instead! Yes, it can save all your efforts in terms of expenses, managing team, hiring and retaining cost and gives you what you are looking for. Hiring inhouse not only increases the overall company budget, but also increases the time to get the productivity from the employees. Hiring is a huge process, since a lot of time is invested in bringing talented employees and training them to achieve the targets. But when you outsource you don’t have to care about the hiring process and neither have to sign those hefty paychecks. You will only pay for the work that will be delivered and not the number of employees working on the project.

When you Outsource to a well-equipped Graphics team at Indovance, you can expect –

  1. A whole team of designers, managers, editors working with you
  2. High-end quality software for required format of outputs
  3. Quickest Turnaround Time
  4. Quality work for lower prices

Advantages of Outsourcing your Graphic Design work to Indovance

  1. Get a new perspective of looking at the design. By outsourcing, you get to collaborate with creative minds which are young and have a fresh breath of ideas for your design/ marketing strategy.
  2. Your graphics designer is just a call away. We at Indovance work as your extended team providing you with all the valuable inputs and guidance. 
  3. You get expert guidance in your designing related work. Whether you want to outsource LED signages, book cover, book format, or want to outsource any banner design services, we are at your help 24 x 7.
  4. Get assured high-quality work at lower prices. This well unintentionally saves your time and efforts if you otherwise hire an in-house team.

We aim to provide our clients with the best quality with any software output they demand. We work on software like –

  1. InDesign
  2. Photoshop
  3. Illustrator                             
  4. CorelDraw
  5. Flexisign                                 
  6. AutoCAD
  7. LED Wizards

Services we offer

Our focus is on being the Masters of our Craft. We have 16+ years of experience of providing services to our business partners in Graphics Services. We cater to our clients need like Signages, LED Layouts, and Pre-Media services.

To know more about us, you can anytime visit our website www.indovance.com or you can also call us on +1-919-238-4044.

How Powerful Signages is changing the face of Marketing!

Visuals have evolved in many aspects as human being has, over the years. The first visuals ever seen was during the Sumerian writing i.e. 3300 – 3000 BCE. These visual now took the form of Digital Signages in today’s time. Almost every-day unknowingly you treat your eyes with umpteen number of Signages. Signages on roads telling directions and temperatures, Signages displaying menus while munching your favorite burger at McDonalds, signage displaying status of your flight on the airport. There are signages binding you wherever you go! Guess what, just look around and you will see a digital signage in your immediate surrounding as well.

There are many ways to get your business of signages to flourish without having the worry to care about the process. These activities are usually outsourced to save time and money. Also, the availability of talented and skilled workforce is limited. The major acquirers of these services are India and China.

When it comes to the designing part, there are no set rules for it. There are no rational or justified criteria for designing, no fixed formulae to be applied. With experience and practice one can sail through it. Having said that, there are certain practices that can be considered –

  • The designer needs to keep in mind as to where and when it is going to be used – Day time or Nighttime. How can the design be made more compatible?
  • Every County, every organization has their own set of standards and brand guidelines to communicate with its audience. Keeping those in mind, we need to further evaluate the policies.
  • American Disability Act (ADA) has set certain standards keeping the specially abled people in mind. It is vital to keep those points in consideration.

Expressing Through Signages

Investing in your signage design is the need of the hour as Signage could be the face of your branding strategy. A well-crafted signboard talks a lot about your company’s personality. Also, it is essential to design keeping in minds the standards set by ADA.

A Closer View of Business

Though retail was the 1st industry to start using digital signage, slowly and gradually all the other organizations now see it as a very useful medium to communicate with the clients. Visual image captures attention more easily and quickly. According to a report from The Hubspot, 94% of people stay for more time on pages that have image or video. ‘Seeing is Believing’ subconsciously people consider brands trustworthy and honest when they recall the signages. The recall rate of a Digital signage is as high as 83%. Here are the quick stats pertaining the importance of signages in the coming of Digital Marketing era.

  • 25% of companies pay huge attention to the Digital signage campaigning.
  • Humans process Visual information 60,000X faster than plain text.
  • The global signage market is expected to reach $49.8 billion by 2020.

 Indovance and Signages

We affiliate in making your work less strenuous by giving you services with the quickest TAT possible. With an experience of creating and restructuring signages, we have a talent pool working in this arena since last 16 years, giving services ranging from 3D signages, Digital Signages, LED Signage drawings, Channel Letter Signs, Electric Signs, Message Center Signs, Neon Signs, Pylon Signs etc. The Software that we use are AutoCAD, CorelDRAW, Flexisign, Illustrator, InDesign, LED Wizards and Photoshop.

Here are some of the work samples from our portfolio –

LED Sign board designing.ADA Signages design.A before and after image of the signage design.

For more details contact us on +1-919-238-4044 or drop in a mail at info@indovance.com.

 

 

 

 

 

The Growth of the Publishing Industry Amongst the Millennial Authors and Publishers!

Thanks to these pulp wood pages we used for centuries; they have helped mankind preserving information right from the ancient History to latest in Science, and because of that we now have a huge library of knowledge to go further. They were one of the biggest inventions of mankind. But now with changing times these pages have changed from papers to the electronic documents in the form of soft copy. The Publishing industry is one of the booming industries and has garnered huge clientele. These are becoming more and more favorite amongst the virtual learning environments.

Highlights of eBook sector

  • Revenue generated in the e-book segment is US $13,669m in 2019
  • In 2019 the user penetration is 12.9% and this rate is expected to reach 14.5% by 2023
  • The average revenue per user (ARPU) currently is US $14.38m
  • The revenue generated in US alone is US $5.4m

Furthermore, here is a graph showing the growth of e-Books dominating the traditional reading ways in the major countries.

The above table shows the graph of the popularity of e-books over print media, in all the major tech giant countries, especially in the US.

In US, there is a huge competition amongst the publishers and so Indian publishing companies comes to the rescue as outsourcing in India comes with a bunch of advantages.          

The Indian publishing industry is seen as the next big market for outsourcing due to it’s vast English-speaking population. Foreign publishers are looking at India as a great opportunity for selling their titles which are being printed, priced, packaged and marketed locally. India is the fastest growing English-speaking nation because of which many American publisher finds it easy to market their book here. Also, India is one of the fastest growing economies in the world. With many Indian authors wining the Booker and Nobel prizes, Indian publishing industry is looked upon with huge respect. It’s a two-way deal for foreign publishers since they outsource as well as sell their book here. The English-speaking population in India is 12.18% of the total Indian population.

Why choose Indovance as your offshore partner –

A plethora of services are offered by Indovance to their overseas clients along with services in e-publishing – it’s a kind of One-Stop-Shop for companies looking for services in Pre-Media & Publishing. When it comes to e-book publishing and digitization numerous parameters are taken into consideration such as – The layout of the book should be compatible for all the electronic gadgets such as tablets, smartphones, etc. In addition to e-publishing there are many other similar contents that make huge impact to the business prospects of the book such as – Formatting, Font size, Font style, etc. All these factors help to a huge degree in the success and failure of the book. We at Indovance see to it that we cater to all your needs and make your dream come true very soon.

There are many other categories that we support in typesetting such as STM Journals and Magazines, Academics, Legal, Educational, Travel Guides, Children Comics, Brochures and Catalogs etc. We also work in diversified form of digital formats like PDF file, MS word, etc.

Benefits of using our services

  • On-time delivery
  • Lowest TAT
  • Customized solutions for your every need
  • Working on budget friendly way
  • Trial period

Also, there is a wide variety of software that we provide solutions on, such as –

  • InDesign
  • Illustrator
  • Photoshop

For more information on the services we provide, log on to www.indovace.com or call us on +1 919-238-4044.